By Doug Fabbioli
Growing our sip!
Because Virginia vineyards and wineries are smaller than many in the world, more attention and effort is put into each batch of wine. It is a crafted product that shows the care and importance of each batch. Also, we have a rather knowledgeable and sophisticated wine market and they want world class wines.
Through leadership at the state level and investment of effort and funds from the wineries, we have been able to continue our quality growth curve to attain that level of stature. This year we have started the Virginia Wineries Research Exchange, where wineries are doing different experiments with their vineyards and winemaking processes and comparing and sharing the results with each other. This is a Virginia Wine Board funded project with the wineries taking on the brunt on the work. It is coordinated through 5 regional research leaders to keep scientific protocols in order and experiments relevant as well as non-redundant. This effort will keep our quality moving forward and we will be learning as an industry, not just individual businesses.
As you have heard me before, not all wines are perfect. If you do not like a wine, DON’T BUY IT! In our free capitalist society, we vote every day with our dollar. Remember that local dollars go a lot farther to influence your community, region and state. But if you find a wine that you do like, PLEASE BUY IT! Farm wineries commit many thousands of dollars to each acre of grapes it farms. That commitment keeps the land green, keeps the housing developers focused on building in the more residential areas, and keep the regenerating force of Mother Nature working on our soils, water and air.